Rugged Tablet Industry Leading Companies and Business Strategies

Global Rugged Tablet Market is anticipated to witness an exponential growth in the forecast period. A rugged tablet is a handheld device, particularly designed to function in harsh conditions and environments comprising extreme temperatures, strong vibrations, and dusty or wet conditions. The factors that propel the growth of the market include increasing demand from the defense sector, rising preference for feature-rich devices, and increasing demand for this tablet from numerous end-use segments. On the other hand, there are factors that may hamper the growth of the market including high initial procurement price of rugged tablets. Globally, market is anticipated to grow at a CAGR of 6.85% in the upcoming period as the scope, product types, and its applications are increasing across the globe.

The technical combination in the manufacturing, commercial, and logistics segments has increased the demand for rugged tablets. Most of the rugged tablets run on Windows Mobile OS or Windows CE. In the recent years, there have been increased attempts at providing android-based industrial handheld devices. However, the market for Android-powered rugged tablets has not developed as much as the market for Windows-based tablets.

The market may be explored by type, operating system, application, and geography. The market may be explored by type as ultra-rugged, semi-rugged, and fully rugged. The “Fully Rugged Tablet” segment led the market in 2017 and will continue to lead in the forecast period. The key factors that could be attributed to the growth of market include presence of large organizations and increasing demand from SMEs.


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Based on operating system, the market could span android, windows, and others. The “Windows operating system” segment led the market in 2017 and will continue to lead in the forecast period. The key applications that could be explored in the rugged tablet market include defense, industrial and government.

North America accounted for the major share of the rugged tablet market in 2017 and will continue to lead in the forecast period. The key factor that could be attributed to the growth includes increasing demand for data computing, recording, and analytics. Additionally, growing global demand will subsequently propel the growth of the market in the North American region. Also, Europe, Asia Pacific and the Middle East and Africa (EMEA) are anticipated to grow in the forecast period.

Some of the key players that fuel the growth of the rugged tablet market comprise DT Research, Getac, Panasonic, DRS Technology, Xplore, AAEON, Mobile Demand, HP, NEXCOM, MilDef, Dell, Kontron, Trimble. The leading companies are taking up partnerships, mergers and acquisitions, and joint ventures in order to boost the inorganic growth of the industry.

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