Books & Reference Market Size, Product Estimates, Trend Examination & Impact of COVID-19

The global books and references market size is expected to reach USD 17.9 billion by 2028, according to a new report by Million Insights. The market is expected to witness a CAGR of 14.1% from 2021 to 2028. The market growth is owing to the rising demand for in-built audiobook apps across the globe. A surge in the adoption of digital content of e-learning books from the consumers of India is further refueling market growth.

 U.S. Books and References Market size, by marketplace, 2018 - 2028 (USD Billion)

Growing demand for reading subscription services in the Asia Pacific is refueling market growth. Increasing demand for digital access to children's comics across the globe is anticipated to boost the market growth. Cloud technology-based digital apps and the availability of several online books on the platform of google play store and apple iOS store are propelling the market growth.

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Books And References Market Report Highlights

  • The Asia Pacific made the largest contribution to the market and accounted for a revenue share of over 50.0% in 2020. This can be credited to the rising demand for virtual learning-based audiobooks from the consumers of China and Japan
  • The google play store segment accounted for the highest revenue share of over 65.0% in 2020. This can be credited to the rising demand for google translate oriented e-book products from the consumers of Brazil and Saudi Arabia
  • The Apple iOS Store segment is projected to witness a CAGR of 15.5% from 2021 to 2028. This can be attributed to the growing disposable income of the consumers of emerging economies such as China and India to adopt iOS-based Apple books
  • In the Middle East and Africa, the market is projected to witness a CAGR of 16.8% from 2021 to 2028. Soaring demand for portable e-book apps in South Africa is estimated to escalate market growth over the forecast period

Key players are focusing to provide eye-care-oriented e-book apps. Several companies are providing virtual digitalize access to magazines, books, and newspapers. The surge in the adoption of 5G network-based smartphones across the globe will create lucrative opportunities for the global key players.

Apple iOS Store segment will register the highest growth rate over the forecast period. This can be credited to the growing demand for Excellent UI and fluid responsive iOS-based stores. Jailbreaking for customization features is refueling the market growth. A properly integrated app, a more secured Apple iOS Store, and a technologically advanced audiobook feature also reflect the significant market growth during the forecast period.

The Asia Pacific dominated the market and accounted for a revenue share of over 50% in 2020 due to the growing demand for downloadable e-book options from the consumers of China and India. Moreover, the rising demand for technology-based e-magazines in Japan is anticipated to boost the market growth.

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