Global
cereal
flour market is expected to witness significant growth in
the forecast period due to rise in demand from industries like food and bakery.
Cereals are staple food in most regions around the globe and are regarded as an
important nutrient source. They contain protein, carbohydrate, micronutrients
and fiber. They are the raw materials required to make different cereal
products. Cereal flour is used in the making of numerous cereal foods available
today.
The
major factors influencing the market are growing health conscious population,
increase in per capita income, and growing population. Moreover, rise in
average selling price for cereal flour in several countries creates an impact
on the market growth. However, strict regulations for applications of cereal
flours is hindering the growth of cereal flour market.
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Increase
in demand for cereal flour is one of the supply trends observed in the cereal
flour market. Nevertheless, growing health issues is triggering the demand for
high protein cereal flour and creating opportunity for cereal flour market.
Market is categorized on the basis of product type, application and geography.
On the basis of product type, market is divided into wheat and meslin flour,
maize (corn) flour, and others. Wheat flour is segment is expected to hold
larger share of this market due to increase in demand from both developing and
developed economies.
Based
on application, market is split into breakfast products, snack foods, bakery
products, and tortilla. Breakfast products segment is expected to grow
considerably in the coming years due to increase in demand for cereal
breakfast, particularly from the western countries.
Geographically,
market is divided into North America, Europe, Asia Pacific, and Middle East
& Africa. North America is predicted to register significant growth in the
coming years owing to the increasing use in food processing industry. Likewise,
Europe and Asia Pacific regions also dominate the market due to developing food
industry. The leading players in cereal flour market include Weetabix Ltd.,
Bob's Red Mill, General Mills, Erewhon, Quaker Oats Company, Post Holdings
Inc., and Kashi.
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