Application Performance Management (APM) Market


25 June 2019, Global application performance management market is anticipated to witness an exponential growth in the forecast period. The application performance management is used to improve the end user involvement by maintaining the superiority of service. This is achieved by the different software systems that are organized at the different levels of the delivery chain.

The factors that propel the growth of the market include rising acceptance of cloud computing & storage and mobile, increasing demand for big data analytics, developing trend of keeping digital patient healthcare records, rising global healthcare industry, growing acceptance of automation and need for log management in numerous industries, and growing business facilities such as online loan processing and e-commerce.

On the other hand, there are factors that may hamper the growth of the market including lack of consciousness and complex application designs. Application performance management market is anticipated to expand at a significant CAGR of 16.4% in the upcoming period as the scope, product types, and its applications are increasing across the globe.

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Market could be explored by platform, deployment mode, access type, user type, industry vertical, and geography. Market by platform could span Services and Software. Based on deployment mode, the market could span Cloud, On-premise, and Hybrid. The market based on access type comprise Mobile and web. Market could be explored by user type as large enterprises and Small and Medium Businesses (SMB’s).

Market could be explored by industry verticals as Government, BFSI, Retail, Healthcare, Travel and Transport/Logistics, Communication and Technology and Others. The “BFSI” segment led the market in 2017 and will continue to lead in the forecast period. The key factors that may be attributed to the growth of the market include increasing demand.

North America accounted for the major share of the application performance management market in 2016 and will continue to lead in the forecast period. The factors that could be attributed to the growth include the occurrence of early technology adopters in the region, growth in the presence of the adopters of the technology in this region. The Asia Pacific region is having a healthy market growth which is going to continue in the future.

Some of the key players that fuel the growth of the application performance management market comprise Compuware (Dynatrace), Hewlett Packard Enterprise, IBM (International Business Machine), CA Technologies, Microsoft Corporation, AppDynamics, Riverbed Technology, Dell, New Relic, Splunk Inc., BMC Software, ManageEngine, Mulesoft and Fujitsu Ltd. The leading companies are taking up partnerships, mergers and acquisitions, and joint ventures in order to boost the inorganic growth of the industry.

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