Incontinence And Ostomy Care Products Industry Overview
The global incontinence and ostomy care products market size was valued at USD 15.5 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 5.1% from 2021 to 2028. An increase in the number of patients suffering from urological diseases and defective bladder, rising ostomy surgeries of the bowel, and increasing geriatric population are significant factors boosting the market over the forecast period.
A high prevalence of urologic disorders, such as urinary retention, urinary incontinence, benign prostatic hyperplasia, cystitis, and kidney stones, leads to bladder dysfunction. A vast majority of the population faces bladder control issues such as leakage or urinary incontinence or retention. There are various conditions and chronic diseases that increase the risk of urinary incontinence such as Parkinson's disease, stroke, prostate cancer, and diabetes mellitus. According to Phoenix Physical Therapy, 200 million people are affected by urinary incontinence worldwide. Stress urinary incontinence is the most common type of incontinence in women. Thus, the increasing number of patients suffering from associated conditions is anticipated to boost the demand for incontinence and ostomy care products, thereby boosting market growth over the forecast period.
Gather more insights about the market drivers, restraints, and growth of the Global Incontinence And Ostomy Care Products market
Furthermore, rapid technological advancements pertaining to incontinence and ostomy care products are among factors driving the market for incontinence and ostomy care products. For instance, the development of fit and efficient pouching systems, and associated accessories that help in improving the quality of life of ostomy patients, is expected to drive the market. Coloplast, ConvaTec, and Hollister are some of the key market players investing significantly in R&D to launch new products. For instance, ConvaTec introduced the Esteem+ Flex Convex 1-piece system for patients who have undergone ileostomy, colostomy, or urostomy procedures. This system is designed for comfort and free movement of the body. Similarly, Trio Healthcare has launched Trio Siltac, a silicone-based ostomy seal. Trio Ostomy Care is the only company that offers silicone-based ostomy seal. This product helps prevent leakage and protects the skin around the stoma. Thus, such developments are expected to significantly influence the growth of the market for incontinence and ostomy care products over the forecast period.
Furthermore, the COVID-19 pandemic has negatively impacted the ostomy care business, as only the most acute ostomy surgeries have been performed following the outbreak. This impact has been the highest in Europe, especially in the U.K. Healthcare facilities have been exhausted with a large number of COVID patients; consequently, many countries have delayed elective surgeries and other medical procedures for an indefinite period. Hence, patients suffering from acute and chronic diseases have to be treated at home or at outpatient clinics. Thus, the demand for incontinence and ostomy care products used in homecare settings has increased.
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Incontinence And Ostomy Care Products Market Segmentation
Grand View Research has segmented the global incontinence and ostomy care products market on the basis of type and region:
Incontinence & Ostomy Care Products Type Outlook (Revenue, USD Million, 2016 - 2028)
- Incontinence Care Products
- Ostomy Care Products
Incontinence & Ostomy Care Products Regional Outlook (Revenue, USD Million, 2016 - 2028)
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Market Share Insights:
June 2020: B. Braun Melsungen AG launched virtual support services (Emerald Nursing Service) during the COVID-19 crisis to help weak patients at home with acute bladder problems. This service delivers incontinence and ostomy care products to patients at home by providing facetime video tutorials and advice on usage.
April 2020: Essity acquired Novioscan a Dutch-based company that designs and manufactures wearable ultrasound technology for approximately USD 8.0 million in cash. This device helps monitor the bladder and enables continence control.
Key Companies profiled:
Some prominent players in the global Incontinence And Ostomy Care Products market include
- Coloplast Corp.
- Essity (Svenska Cellulosa Aktiebolaget)
- KCWW (Kimberly-Clark Corporation)
- Braun Melsungen AG
- Hollister Incorporated
- Unicharm Corporation
- ConvaTec Group Plc
- Welland Medical Ltd.
- Domtar Corporation
- Salts Healthcare Ltd.
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