Video As A Sensor Market Report: Opportunities in Smart Cities and Industry

The global Video As A Sensor Market, estimated at USD 71.50 billion in 2024, is forecast to reach USD 114,664.7 million by 2030, exhibiting a Compound Annual Growth Rate (CAGR) of 8.4% from 2025 to 2030. This growth is propelled by rapid technological advancements that have transformed conventional video systems and recording tools into sophisticated, intelligent decision-making instruments.

A significant catalyst for VaaS adoption is the technology's capacity to deliver real-time insights, including capabilities like facial recognition, anomaly detection, and behavior prediction. These features render VaaS highly suitable for contemporary security and surveillance systems, where prompt threat identification is crucial. Beyond security applications, the versatility of video sensors is increasingly evident across various sectors. In smart city initiatives, they play a vital role in enhancing urban infrastructure, contributing to public safety, optimizing energy consumption, and improving waste management efforts.

Key Market Trends & Insights:

  • North American Dominance: North America led the market with a 35.5% share in 2024. This leadership is driven by substantial investments in advanced surveillance systems and the early adoption of cutting-edge technologies such as Artificial Intelligence (AI) and machine learning.
  • U.S. Market Expansion: The video as a sensor market in the U.S. is experiencing notable growth, corresponding with increasing regional demand. The accelerating pace of industrialization and the integration of advanced technologies are key factors driving this market's expansion.
  • Video Surveillance Product Leadership: By product type, video surveillance accounted for the largest market revenue share in 2024. This segment's dominance is primarily due to escalating security concerns across residential, commercial, and public domains, coupled with rapid advancements in technologies like AI-driven analytics, cloud computing, and high-resolution imaging.
  • Security & Surveillance Application Dominance: In terms of application, the security and surveillance segment held the largest market revenue share in 2024. This is attributed to VaaS's ability to automate real-time threat detection, significantly reduce false alarms, and efficiently manage large volumes of video footage, thereby lessening the workload on security personnel.
  • Commercial End-Use Sector Growth: The commercial segment accounted for the largest market revenue share in 2024. This is driven by the growing need for enhanced security and surveillance solutions in commercial environments, including office buildings and retail establishments, to protect assets and ensure safety.

Order a free sample PDF of the Video As A Sensor Market Intelligence Study, published by Grand View Research.

Market Size & Forecast

  • 2024 Market Size: USD 71.50 Billion
  • 2030 Projected Market Size: USD 114,664.7 Million
  • CAGR (2025-2030): 8.4%
  • North America: Largest market in 2024
  • Asia Pacific: Fastest growing market

Key Companies & Market Share Insights

Leading firms in the Video As A Sensor (VaaS) market are employing a range of strategic initiatives to expand their market presence. These primarily include product launches and developments, alongside expansions, mergers and acquisitions, contracts, agreements, partnerships, and collaborations. Companies are leveraging diverse techniques to enhance market penetration and strengthen their competitive standing.

  • Axis Communications, a prominent player, specializes in network video surveillance and intelligent security solutions. Their comprehensive offerings, including a wide array of cameras, video management software, analytics, and access control systems, enable businesses and smart cities to utilize video as a sensor for real-time insights, improved safety, and enhanced operational efficiency. Axis's commitment to innovation, sustainability, and fostering a robust partner ecosystem underpins their goal of contributing to a smarter and safer global environment.
  • Hikvision is a significant force in video-centric IoT solutions, with a strong focus on advanced video-as-a-sensor technologies for both security and intelligent monitoring. By integrating state-of-the-art AI, deep learning, and high-performance video analytics, Hikvision delivers real-time surveillance, environmental sensing, and actionable insights. Their solutions are deployed across various sectors globally, including smart cities, transportation systems, and commercial enterprises.

Key Players

  • Axis Communications AB
  • Hangzhou Hikvision Digital Technology Co., Ltd.
  • Bosch Sicherheits systeme GmbH
  • Dahua Technology Co., Ltd.
  • Sony Corporation
  • Honeywell International Inc.
  • Sportradar AG
  • i-PRO
  • Johnson Controls
  • OMNIVISION

Browse Horizon Databook for Global Video As A Sensor Market Size & Outlook

Conclusion

The global Video As A Sensor (VaaS) market is experiencing rapid growth, driven by technological advancements transforming video into intelligent decision-making tools. Its ability to provide real-time insights makes it crucial for security, surveillance, and smart city initiatives. North America leads the market, with video surveillance and security applications dominating across commercial sectors. Leading companies are strategically innovating and collaborating to further expand their market share in this dynamic industry.

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